Why does Kevin listen to every band at SXSW?
Wednesday, March 7th, 2012One of the unsung heroes of SXSW for me is friend of The Baby! Kevin McStravick. Operation Every Band is a fantastic site, and of course helps to create the long list we use to make the SXSW Baby! Sampler. So I’m glad to see people picking up on Kevin’s work. Here’s the Houston Press on the ‘why?’ his mad idea:
I’ve always been the “music guy” amongst my circle of friends and wanted to find a way to spread my wings a bit. I discovered SXSW my first year in Texas in 2009, but was completely overwhelmed and ended just bouncing around catching random bands. It was wonderful, but I learned that coming in with a plan helped. The next year, I took the task of building my own spreadsheet of ratings to catch the best of the best and plan out what showcases I wanted to hit up.
Telling folks “I listened to all of them” yielded some dropped jaws and I knew I was onto something. Leading up to last year’s SXSW, I made my first Tumblr account and just started writing. A year later, I feel like I have a second full-time job!

