More names front he SXSW Interactive team today as they pull out the big guns in the featured speakers line-up. The names include Eric Schmidt (Google’s Chairman), Biz Stone (Twtter, Square, and Odeo), The Winklevoss twins (currently working on Bitcoin exchanges), Gigi Sohn (Special Counsel at the FCC), Pete Cashmore (Mashable), and more.
I always find ‘the big names’ at SXSW to be interesting discussion points. Nobody gets to these exhausted positions without having some smart ideas and the ability to action those visions. But they will also be aware that they don’t want to slip up or make any public mistakes. So the talks announced today are going to be very high level, no doubt educational, but if you want your SXSW experience to be a little less… scripted… look for the smaller panels and catch the big set pieces on the streaming replays or hashtags.
The great thing is that SXSW can accommodate both extremes of talks, from the energetic and rowdy debates to the fireside chats – and both could make or break a career or two.